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Doorway Internet Services has been instrumental
in the production of websites for a diverse range of business segments.
These have included the tourism and hospitality industry, real estate,
medical and dentistry and food and beverages.
Each project is approached from its merits and managed in an individual
way. Lead time is dedicated to performing a needs analysis, taking into
account the clients current business systems and planning for the projected
outcome of the project.
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CCAfrica
Challenge:
To maintain, develop and host the online presence of one of the largest
eco-tourism lodge operators in Southern and East Africa - ensuring the
site is the safari leader on search engines.
Solution:
Sophisticated design with integrated back-end fulfillment; easy navigation
via links, dropdown menus and self-updateable databases; optimised pages
ensure top placing on search engines, shopping cart utility for enquiry
process.
Services & Technologies:
Site layout, Flash, dynamic HTML, ASP coding, database design, HTML coding,
HumanClick, news component, search engine positioning, email marketing,
web editing, copywriting, translations, analysis and reporting, hosting.
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Afro
Ventures
Challenge:
Maintaining a leading Southern and East African safari operator's web
presence, ensuring top search engine positioning and placement and integration
into the sister company, CCAfrica, look and feel
Solution:
Specialised search engine optimisation of web pages; integrated database
application for hundreds of tours, search tools and wizards and detailed
Flash maps
Services & Technologies:
Site layout, Flash, ASP coding, database design, HTML coding, search engine
positioning, email marketing, web editing, copywriting, translation and
site hosting
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Into
Africa
Challenge:
Re-develop the website to focus on the companies core business of destination
management and incentive travel in Southern Africa including pre and post
conference tour ternaries and booking facilities
Solution:
Simplify navigation structure and integrated database application for
pre and post tours, search tools and access to static destination information.
Services & Technologies:
Site layout, ASP coding, database design, HTML coding using layers, search
engine positioning, email marketing, web editing, copywriting, translation
and site hosting
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Go2Africa
Challenge:
Create a comprehensive 10 000 page portal for Sub-Saharan travel with
easy to use navigation and interactive Flash Maps. Introduce user-friendly
tools for planning and storing an itinerary that can be converted into
a qualified enquiry.
Solution:
Specialised search engine optimisation of web pages; integrated database
application for hundreds of accommodation establishments and tours, search
tools and wizards and detailed Flash maps, trip planning tools, services&
Technologies:
Site layout, Flash, ASP coding, database design, HTML coding, search engine
positioning, email marketing, web editing, copywriting and site hosting
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SA
Hometraders
Challenge:
Create a phased web presence for an existing estate agency that would
fulfill their marketing objective of reaching an international audience
of potential investors and ex-pats returning to South Africa. Extend the
website to create a dynamic platform that other estate agents could use
for marketing their property in South Africa.
Solution:
Specialised search engine optimisation of web pages, integrated database
application for on-line property management, search tools and wizards
and financial calculators
Services & Technologies:
Site layout, ASP coding, database design, HTML coding, search engine positioning,
email marketing, web editing, copywriting and site hosting
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The
Great Chilli Farm
Challenge:
Develop a website with a funky look and feel for selling The Great Chilli
Farm, Chilli seeds and other products. Provide a shopping cart with an
on-line ordering facility. Achieve high placements with top search engines
as marketing strategy.
Solution:
Specialised search engine optimisation of web pages, integrated database
application for products, fun look and feel, Chilli related recipes and
facts about chilli's
Services & Technologies:
Site layout, ASP coding, shopping cart, database design, HTML coding,
search engine positioning, email marketing, web editing, copywriting and
site hosting
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Amblewood
Guest House
Challenge:
Create a unique look and feel for a new bed and breakfast establishment
in Hout Bay. Fast track the on-line marketing. Provide an on-line booking
facility.
Solution:
Specialised search engine optimisation of web pages, navigation and look
and feel to fit into existing brochure
Services & Technologies:
Site layout, ASP coding, HTML coding, search engine positioning, web editing,
copywriting and site hosting
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CTAA
Challenge:
Re-develop an existing non-performing site as collaborative marketing
strategy for affiliated guesthouses on the Atlantic Seaboard. Achieve
prominent positions in the search engines. Maintain he site
Solution:
Specialised search engine optimisation of web pages. Strip out frames
pages and simplify the navigation and presentation of content
Services & Technologies:
Site layout, ASP coding, HTML coding, search engine positioning, web editing,
copywriting and site hosting
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Designer
Safaris
Challenge:
Create a unique look and feel for a new niche market safari and travel
operator specializing in medical and bespoke travel to Southern Africa.
Solution:
Elegant design and friendly user navigation. An easy to use site with
a distinguished look and feel.
Services & Technologies:
Site layout, ASP coding, search engine positioning, web editing, copywriting
and site hosting
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Mind
Body & Soul Gym
Challenge:
Create a fast loading suite for a health and fitness centre in Hout Bay
with corporate pre-amble and up-datable schedule.
Solution:
User friendly navigation with minimal use of graphics and fast access
to relevant information.
Services & Technologies:
Site layout, ASP coding, HTML coding, email marketing, web editing, copywriting
and site hosting
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Hout
Bay Dental Studio
Challenge:
Create a new corporate ID for a well-established dental practice and incorporate
this in a brochure-where site. Attract new local and international patience
to the practice. Propagate the underlying philosophy of the practice.
Solution:
Simple navigation structure suitable for mature user, incorporate new
look and feel, integrate updateable news component, facilitate access
to information about the practice and allow potential patience to make
enquiries
Services & Technologies:
Site layout, ASP coding, HTML coding, search engine positioning, email
marketing, web editing, copywriting and site hosting
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Sea
Kayak Productions
Challenge:
Create a virtual shop front for a business specialising in the design,
manufacturing and distribution of sea kayaks. Take advantage of the export
potential. Facilitate the booking of kayaking tours and trips. Allow client
to manage content via a web interface. News component with story archive.
Solution:
Shopping cart approach to products. Destination oriented tours and trips
component. Specialised search engine optimisation of web pages. Integrated
database application and update module for products and tours and news.
Services & Technologies:
Site layout, ASP coding, database design, HTML coding, search engine positioning,
email marketing, web editing, copywriting and site hosting.
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